March 2, 2015 — “What’s New” is compiled by the San Francisco Travel Association. Past editions of “What’s New” and other press releases are available in the Media section of San Francisco Travel’s website, www.sanfrancisco.travel.
EVENTS & ATTRACTIONS
There’s Never Been a Pi Day as Significant as 3.14.15
This year, the international mathematical holiday that was founded in 1988 at the Exploratorium will happen on the fourteenth day of the third month of 2015. In other words, Pi Day is on 3.14.15. Which is to say: Pi Day is on the first five digits of pi. This is the stuff science geeks live for.
Founded by physicist and “Prince of Pi” Larry Shaw, this annual celebration of the irrational, never-ending ratio of a circle’s circumference to its diameter includes π-themed activities, rituals, antics, and plenty of pie. Visitors can join the Exploratorium to find out what's so special about this famous mathematical constant, and take their (decimal) place in the museum’s annual march to the Pi Shrine. March 14 is also Albert Einstein’s birthday.
Museum hours are 10 a.m. to 5 p.m. and admission is free. However, at 9:26:53 a.m., the Exploratorium will push the pi-envelope, giving the first 58 people in line the distinction of Viπ (Very Important Pi). For those following along: that’s 3.14159265358, or, the first 12 digits of pi.
The Viπ will march to the Pi Shrine and receive early access to the museum, as well as a morning slice of pie. At 1:59 p.m., the museum will have a second Pi Procession and more pie to follow. For more information, visit http://www.exploratorium.edu/press-office/press-releases/most-significant-pi-day-century-upon-us. Media contact: Shannon Eliot, email@example.com, 415-528-4367.
Macy’s Flower Show® presents Art in Bloom, March 22-April 4, 2015
San Francisco’s Macy’s Union Square welcomes spring with the annual Macy’s Flower Show®, a gift to the city of San Francisco and surrounding Bay Area, March 22 through April 4, 2015. Art in Bloom, this year’s floral extravaganza, will give spectators a chance to experience multi-dimensional artistic floral displays featuring thousands of varieties of flowers. The displays will be inspired by centuries of artistic genius, and each room will have a theme reflective of a different art style such as pointillism, impressionism, and modern art. Macy’s Flower Show will also showcase two weeks of in-store special events, with music, fashion, cooking and D-I-Y demonstrations that will delight floral fanatics while celebrating the rejuvenating power of the season. For additional information, visit www.macys.com/flowershow. Media contact: Megan Pardo, firstname.lastname@example.org, 415-954-6283.
LPGA’s Best Female Golfers Return to San Francisco for Swinging Skirts LPGA Classic, April 20-26, 2015
Last year, Lydia Ko capped off a memorable week in perhaps the only way that seemed fitting – with a win. Ko birdied the 18th hole to shoot a 3-under 69 in Sunday’s final round and defeat Rolex Rankings No. 3 Stacy Lewis by a stroke at the inaugural Swinging Skirts LPGA Classic. On April 20-26, 2015, 17-year old, World #1 ranked Ko will face a field of 144 professionals, playing for a total prize purse of $2 million. The tournament benefits The First Tee of San Francisco and Youth on Course and will be televised on the Golf Channel April 23-26 at 3-6 p.m. The Swinging Skirts Golf Team is a private, Taiwanese non-profit organization made up of both men and women amateur golfers with a shared goal of growing the game of golf across the globe via sponsoring top women's golf tournaments and top female players. The Swinging Skirts members are avid golfers who wear colorful kilts when playing the game to pay homage to one of golf’s oldest traditions, which was born hundreds of years ago at The Home of Golf: St. Andrews in Scotland. For tickets and more information, visit www.swingingskirtslpgaclassic.com. Media contact: Media contact: Mike Scanlan, IMG Golf, 216-436-3544, email@example.com.
2015 World Golf Championships-Cadillac Match Play comes to TPC Harding Park, April 27-May 3
The World Golf Championships-Cadillac Match Play is one of the most elite and exciting tournaments on the professional golf calendar, featuring head-to-head competition of the top 64 ranked golfers in the world, such as Rory McIlroy, Adam Scott, Tiger Woods, Phil Mickelson, Rickie Fowler and defending champion Jason Day. The tournament will be held April 27-May 3, 2015 at San Francisco’s historic TPC Harding Park, a championship level course that was named future host of the 2020 PGA Championship and 2025 Presidents Cup. The Cadillac Match Play is one in a series of four World Golf Championships events sanctioned and organized by the International Federation of PGA Tours, which includes the Asian Tour, European Tour, Japan Golf Tour, PGA TOUR, PGA Tour of Australasia and Sunshine Tour. Learn more at http://www.worldgolfchampionships.com/cadillac-match-play.html. Media contact: Chris Reimer, ChrisReimer@pgatourhq.com, office 904-273-3286, mobile 904-806-6614, Reimer_PGATOUR.
Jelly Belly celebrates National Jelly Bean Day, April 22
Wednesday, April 22, 2015 is National Jelly Bean Day and there’s no better place to celebrate thanthe jelly bean “capital” of the world, Jelly Belly in Fairfield. Join in Jelly Belly jelly bean activities and special events at 10 a.m. to 4 p.m. Candy factory tours are offered daily, 9 a.m. to 4 p.m. at One Jelly Belly Lane, Fairfield. For more information, call 800-953-5592 or visit www.JellyBelly.com. Media contacts: Tomi Holt, 707-399-2389 and Jana Perr, 707-399-2221, firstname.lastname@example.org.
ARTS & CULTURE
The Bay Lights Go Dark in March 2015, Come on For Good in 2016
San Francisco has become a national leader in light art. No recent development underscores this more strongly than the news that The Bay Lights, the world’s largest LED light sculpture, will become a permanent icon on the city’s landscape.
Since its debut on March 5, 2013, the vertical cables of the Bay Bridge’s western span (also known as the Willie L. Brown Jr. Bridge) have come to life nightly with 25,000 LED lights “performing” in patterns created by light artist Leo Villareal.
The two-year installation by artist Leo Villareal will end on March 6, 2015 and the sculpture will be removed to allow Caltrans to perform maintenance on the bridge cables. Illuminate the Arts has successfully raised $4 million in private funds to pay for new equipment and re-installation, so The Bay Lights will be re-installed in time to shine for Super Bowl 50 in February 2016. Once the light sculpture is returned to the bridge, the artwork will be gifted to the State of California for ongoing stewardship. Learn more at http://thebaylights.org/. Media contact: Tami Kelly, Brazer Communications, email@example.com, 925-640-9997.
SFAI and SFMOMA Present “Doug Hall: The Terrible Uncertainty of the Thing Described” - First Time on View in Bay Area in 25 Years, March 28 to June 6, 2015
San Francisco Art Institute (SFAI) and the San Francisco Museum of Modern Art (SFMOMA) will jointly present Doug Hall’s seminal large-scale installation “The Terrible Uncertainty of the Thing Described” (1987) from March 28 to June 6, 2015, in SFAI’s Walter and McBean Galleries. The installation includes three channels of video displayed via six monitors and a projection accompanied by a functioning Tesla coil; two large steel chairs; and a tilted, commanding steel-mesh barricade. Bringing together powerful moving images of nature in turmoil, physically imposing sculptural elements, and startling bolts of electricity that periodically extend from the coil, the installation is a potent reminder that we are subject to the forces of nature, as well as the influence of media.
This exhibition marks the first time The Terrible Uncertainty of the Thing Described has been on view in the Bay Area since 1989, when it was presented by SFMOMA in the museum’s original location at the War Memorial Veterans Building. The piece was one of the first major acquisitions of SFMOMA’s Media Arts Department after its establishment in 1988. Hall has had a close relationship with the museum since the 1970s, and a number of his photographs and video works are represented in SFMOMA’s collection. This co-presentation is part of the SFMOMA on the Go program. For more information, visit http://www.sfmoma.org/exhib_events/exhibitions/587.
SFAI media contacts: Cinch PR & Branding Group, Michael Radlick, 415-392-2212, firstname.lastname@example.org.
SFMOMA media contacts: Clara Hatcher, 415-357-4177 email@example.com and Jill Lynch, 415-357-4172,
Walt Disney Family Museum presents “Lights! Camera! Glamour! The Photography of George Hurrell”
Revel in the golden age of Hollywood through an exhibition of photography from George Hurrell—one of America’s finest photographers, credited with creating the opulent glamour portrait of the 1930s and 40s. See rare and vintage prints of Jean Harlow, Clark Gable, Joan Crawford, Katharine Hepburn, Carole Lombard, and more, including Hurrell’s uncle-in-law, Walt Disney. On view in the Theater Gallery through June 29, 2015, “Lights! Camera! Glamour! The Photography of George Hurrell” brings together a selection of rare, vintage prints from one of America’s finest photographers whose professional career had a worldwide impact that continues to this day. Also at the WDFM, “All Aboard: A Celebration of Walt's Trains” has been extended through March 15, 2015. This comprehensive exhibition explores the influence that railroading had on Walt Disney's life and work. For more information, visit www.waltdisney.org. Media contact: Andi Wang, firstname.lastname@example.org, 415-345-6816.
FOOD & DRINK
Off the Grid Launches Season of Signature Food Events
Off the Grid, San Francisco’s premier organizer of weekly street food markets, announces the return of two of their signature destination events
Off the Grid: Picnic at the Presidio
Dates: Every Sunday from March 1, 2015 through November 1, 2015
Time: 11 a.m. – 4 p.m.
Picnickers are invited to enjoy the Presidio’s lush Main Post lawn, spectacular views of the bay, and the historic scene of the old post. Specialty items from San Francisco’s favorite eateries and food trucks, Mimosa and Bloody Mary drink kits, and live music from an onsite DJ make this a stand-alone picnic experience. In addition to complimentary classic picnic amenities including bocce ball, Off the Grid: Picnic @ the Presidio offers yoga classes from “The Pad” and kids yoga from “It’s Yoga Kids,” as well as game rentals and activities from Sports Basement. Blankets and Adirondack chairs are available to rent for a complete picnic experience.
Off the Grid: Fort Mason Center (FMC)
Dates: Every Friday from March 6, 2015 through October 30, 2015
Time: 5 – 10 p.m.
As the largest evening street food market in California, equipped with a picturesque backdrop of the San Francisco Bay, the market provides attendees with live music, an eclectic array of food vendors including seven new options in addition to 23 established favorites. The Friday night market invites patrons to enhance their delicious foodie experience with specialty brews from Magnolia as well as cocktail and wine pairings. In addition to pleasing the palate, Off the Grid: Fort Mason Center offers guests photo opportunities to capture the Friday night experience including the return of popular photo cutouts. In addition to Off the Grid: Fort Mason Center, patrons can enjoy many activities within the FMC, including The Interval Bar, BATS Improv, Magic Theater and San Francisco Children’s Art Center.
Cover Takes the Awkward Moments Out of Splitting the Bill
Cover (paywithcover.com) brings mobile payments and bill splitting to high end dining. By taking the transactional process out of the dining experience, restaurants can focus on providing great food and great service and diners can leave without waiting for the check. Starting in the top dining cities in America, Cover is currently working with a curated list of more than 200 restaurants in San Francisco Bay Area and New York with plans to launch in Los Angeles in March 2015 and in Boston, Chicago, Philadelphia and Washington DC over summer 2015. For more information, visit www.paywithcover.com. Media Contact: Rebecca Plofker, email@example.com, 848-466-9616.
ACTIVITIES, ATTRACTIONS & TOURS
The Yard at Mission Rock Pop-Up Village Opens March 2015 at Giants Parking Lot A
The pop-up shipping container village called The Yard at Mission Rock will open early March 2015 and will feature popular homegrown tenants such as Anchor Brewing, Off the Grid and Peet’s Coffee & Tea and is supported by Bank of America. Open every day, year-round, The Yard will activate a small portion of Giants Parking Lot A, at the corner of Third Street and Terry Francois Boulevard. The pop-up village will be constructed out of recycled shipping containers that will house local food and drink establishments, pop-up shops, public open space, cultural programing and events. The Yard will remain in place until 2017, possibly longer, and will serve as a gathering place for those who live and work in the South Beach and Mission Bay neighborhoods. The Yard will give surrounding neighbors the opportunity to experience the future Mission Rock neighborhood on a smaller scale. Nestled between the maturing South Beach neighborhood and the emerging Mission Bay neighborhood, the Mission Rock district will be an exciting, new, common ground for San Franciscans. Mission Rock will feature a spectacular waterfront park, a diverse mixed-use neighborhood that includes hundreds of new rental housing units, offices and homegrown retailers grouped along a network of green streets, public plazas and promenades. For more information, visit www.theyardsf.com. Media contact: Fran Weld, 415-972-1760, firstname.lastname@example.org. For images and logo, visit https://sfgiants.box.com/s/ilfpfpfmqnhlm90ogho8r4yakibs7k75.
Detour Puts an Expert Guide in Your Earbuds
Detour is a new way to experience San Francisco using your mobile phone, with gorgeous audio walks that reveal hidden stories, people and places at every turn. Created by Andrew Mason, the founder of Groupon, Detour takes you at your own pace, on your own schedule, alone or synced with friends. When you Detour, you’ll put in your earbuds, slip your phone in your pocket and start seeing things in a different way. Choose from seven Detours (more added monthly) including: Beat Generation (join the Beat Poets in North Beach in the 1950s and ‘60s), Beyond the Painted Ladies (an incredible story of upheaval and change in the Western Addition), Cool Gray City (25,000 years of San Francisco history in 25 blocks), Marina Sweets (a delicious journey with a fictional philosopher), The Tenderloin, Presented by Soundwalk (an immersive and interactive sound journey narrated by Grateful Dead lyricist John Perry Barlow), The Fisherman’s Fisherman’s Wharf (shows the side of the wharf that tourists rarely see), and Trash (exploring San Francisco’s plan to stop putting anything in landfills by 2020). Learn more at www.detour.com. Media contact: email@example.com.
Guidekick – New Mobile App Combines 3D Maps, Music and Narrative
Guidekick has released an experience that brings to life the stories of San Francisco's top historical destinations with fully interactive 3D maps, music and compelling narrative. It’s in the form of a mobile app and has launched with five premier San Francisco locations: Alcatraz, Golden Gate Park, Golden Gate Bridge and the Cliff House and Sutro Baths. Each guide, written and narrated by local experts and historians, doesn’t require the user to be on-site and can be used to plan a trip or simply learn about each location. In short, it’s your very own personal tour guide. Guidekick will soon add Union Square, the Ferry Building and Fisherman’s Wharf. Learn more at www.guidekick.co. Media contact: Mark Paddon, firstname.lastname@example.org.
Cuyana Offers Fashion and Event Venue at 291 Geary
Cuyana, which means “to love” in Quechua, celebrates a philosophy of fewer, better things. “We create premium apparel and accessories, designed with a classic, modern aesthetic, sourced from the world's highest quality materials and crafted to last a lifetime. Our pieces combine timeless design with premium materials to tell unique stories of heritage, craftsmanship and travel,” said Beatriz Zeno, Director. “We currently have a showroom in Union Square and have been working with corporations in hosting private events and receptions at our space among other things. Our panoramic views of the square, intimate environment and customization through live monograming creates a unique offering that elevates the experience for discerning guests. We also have developed a corporate gifting program in which we create custom logos and dyes for personalization of the monograming.” For more information, visit www.cuyana.com. Media contact: Beatriz Zeno, 310-745-9618, email@example.com.
PeerSpace: Marketplace for Renting Creative Meeting, Event and Production Space is a First in the Sharing Economy
PeerSpace provides teams and individuals with short-term access to hundreds of creative and inspiring workspaces for meetings, events and productions. Guests can use the PeerSpace marketplace to find and book a one-of-a-kind venue for many different activities - from board meetings to photo shoots, product launch parties to pop-up dinners and casting calls to brainstorming sessions – many unavailable through traditional booking methods and all available online. Hosts can maximize the use of their unique space, earn money, and expand their network by listing on PeerSpace. Learn more at www.peerspace.com. Media contact: Jessica Costain, firstname.lastname@example.org, 415-369-7436.
Hotel Zephyr to Shake Up the Fisherman’s Wharf Hotel Scene with Adventurous Twist
Davidson Hotels & Resorts has teamed up with acclaimed international design firm Dawson Design Associates to launch Hotel Zephyr, an upscale hotel property with a fresh and irreverent twist. “Our promise at Hotel Zephyr is to inject a sense of discovery, amusement and wonder into an upscale hotel experience.” The property, currently the site of the Radisson Fisherman’s Wharf, 250 Beach St., and spanning the entire block bound by Jefferson, Powell and Beach streets, was acquired by Pebblebrook Hotel Trust in December 2013. The hotel will remain open during the renovation, which is expected to be complete in spring 2015.
Hotel Zephyr Fisherman’s Wharf features 361 stylish waterfront guest quarters, many including personal balconies. Guestrooms offer direct views of San Francisco Bay and cityscapes, including panoramic views of the Golden Gate Bridge, Alcatraz, Fisherman’s Wharf, Coit Tower and the Bay Bridge. Guests are inspired to interact with their surroundings and others in communal gathering areas featuring classic games with unique twists, social activities and laid-back lounging alongside one-of-a-kind fire pits. To learn more, visit: http://www.hotelzephyrsf.com. Media contact: Christina Khoury, 612-806-0757, email@example.com.
Loews Hotels & Resorts to Purchase the Mandarin Oriental San Francisco
Loews Hotels & Resorts, a wholly owned subsidiary of Loews Corporation (NYSE:L), announced on Feb. 17, 2015 that it has entered into an agreement to purchase the 158-room Mandarin Oriental San Francisco Hotel, 222 Sansome St. The acquisition is expected to close in late March.
“This will be our first entree into San Francisco, a major gateway market and a very important location for Loews Hotels’ core customer base,” said Paul Whetsell, President and CEO of Loews Hotels & Resorts. “We have been exploring opportunities to enter the San Francisco market for some time, so we are thrilled to add such a respected five-star hotel to our growing brand.”
Located in the heart of San Francisco’s Financial District, the hotel, which is currently managed by Mandarin Oriental Hotel Group, is situated on the top 11 floors of San Francisco’s third-tallest office building, showcasing uninterrupted views of San Francisco and its bay. The hotel features158 guestrooms, the Brasserie S&P restaurant, more than 5,000 square feet of meeting space and a new 8,000-square-foot spa and fitness center. Media contact: Sarah Murov, Loews Hotels & Resorts, 212-521-2495 firstname.lastname@example.org.
Design Divas Unite to Launch New “Ruby Lounge” for Hotel Diva
Guest of Hotel Diva can be design divas at heart, but they are united in their passion for relaxation. San Francisco’s Personality Hotels selected Ruby Livingdesign to redesign one of their existing lounges at the Hotel Diva in Union Square. The new lounge is now open and is an ideal in-hotel getaway for guests to recline, surf the internet, read or even conduct a meeting. The energized yet-sophisticated colors, fabrics and textures of the Mitchell Gold + Bob Williams sofas and chairs and lighting and accessories from Oly Studios and Visual Comfort will make guests feel right at home. Yvonne Lembi-Detert, CEO (and design diva) of Personality Hotels, worked with Ruby to show off their best, then merge it with Hotel Diva style. Boasting fashion forward colors and an engaging staff, Hotel Diva also features a walk-of-fame sidewalk showcasing the names of celebrity guests who frequent the Diva. The keystone pieces in the new room are the Mitchell Gold + Bob Williams Hugo Arm Chairs in eco white. They feature iconic modern styling with a cantilevered tubular steel frame that provides both a streamlined look and strong support. Upholstered seat and back offer exceptional comfort. The lounge is open during normal business hours, and guests can access the room by obtaining a pass from the Hotel Diva front desk. The Ruby Lounge is also available for booking small meetings (by appointment only). For more information on Personality Hotels, visit www.PersonalityHotels.com. For more information on Ruby Livingdesign, visit www.rubyliving.com or call 415-541-9206. Media contact: Mark Sejvar, HypeHouse, Inc., 415-359-9755, email@example.com.
Fairmont Hotels & Resorts of California Partner with Tesla Motors
Several Fairmont Hotels across the Golden State, including the Fairmont San Francisco, the Fairmont Heritage Place, Ghirardelli Square, the Fairmont Sonoma Mission Inn & Spa and the Fairmont San Jose, have installed Tesla Destination Charging. These high power wall connectors add 58 miles of range per hour to Model S, charging the vehicle overnight and replicating the convenience Tesla owners are accustomed to at home. Fairmont’s Destination Charging Stations are hosted on Tesla’s interactive web page and will soon be GPS located on Model S’ navigation. In coming months, Tesla owners will be able to use the Model S 17-inch touch screen to easily plan trips and locate the hotels. “Pioneering Fairmont Hotels & Resorts is constantly finding new ways to heighten the guests’ experience. By combining leading-edge technology and the forward-thinking of Tesla with our commitment to providing incomparable service and offerings, we now have the ability to extend high-tech, eco-friendly solutions for Model S owners,” shares Thomas Klein, regional vice-president and general manager of the Fairmont San Francisco. Media contact: Michelle Heston, 707-939-2477, firstname.lastname@example.org.
Top of the Mark at the Intercontinental Mark Hopkins Partners with Beat Museum to Present Poetry and Jazz
History lovers are invited to jazz up their evenings with Top of the Mark’s Poetry & Jazz Series through April 28, 2015. In honor of the 60th anniversary of poet Allen Ginsberg first public reading of his poem “Howl,” one of the great works of American literature and a piece that is thought to be the birth of the Beat Generation, this series celebrates the renaissance of San Francisco in the 1950s and ‘60s. Steeped in history, the iconic Top of the Mark was named by the legendary Herb Caen who also coined the term “beatnik” making it the perfect venue for the series. With custom-created cocktails and bites, comfortable stage seating, fantastic views, and the sounds of iconic poets riffing to jazz beats, guests will enjoy a unique experience at the legendary Top of the Mark lounge.
For the first-ever Poetry & Jazz Series, Top of the Mark has partnered with San Francisco’s Beat Museum, dedicated to spreading the spirit of The Beat Generation. Located in San Francisco’s North Beach neighborhood, The Beat Museum is home to an extensive collection of Beat memorabilia, including original manuscripts and first editions, letters, personal effects and cultural ephemera, occupying the same ground that was once the epicenter for Beat activity during the 1950s. For more information about The Beat Museum please visit: www.kerouac.com.
Live Views of San Francisco Skyline and Golden Gate Bridge from Top of San Francisco Hilton
Why wake up to the same view every day? EarthCam’s new live webcam at the iconic Hilton San Francisco Union Square Hotel, can virtually transport you to the City by the Bay. The Hilton San Francisco Union Square is the city’s tallest hotel, providing an epic look at the surrounding area. Watch the sunrise, travel to landmarks like the Golden Gate Bridge and Alcatraz, or sit back and watch the fog come and go. Travel to San Francisco and see the city from a new perspective at http://www.earthcam.com/usa/california/sanfrancisco/?cam=sanfranciscoskyline. Media contact: Nicole Veenstra, 201-488-1111, email@example.com.
SAN FRANCISCO INTERNATIONAL AIRPORT (SFO)
Turkish Airlines inaugurates service from Istanbul
Turkish Airlines will begin non-stop service between SFO and Istanbul on April 13, 2015.
Turkish Airlines officials said the airline plans to launch service at SFO on April 13, 2015, with flights operating five days per week to Istanbul using Boeing 777 aircraft. The flag carrier of Turkey plans to increase service to daily flights on May 11, 2015.
“Fancy Flying: Aviation at the 1915 Panama-Pacific International Exposition”
Rarely seen images of the hugely popular aeronautical programs presented at San Francisco’s 1915 World’s Fair are on view at SFO Museum. Twenty-one recently created black and white gelatin silver prints made from the vintage glass plate negatives of the Cardinell-Vincent Company depict famous birdmen of the day, including Lincoln Beachey and Art Smith who thrilled millions with their aerial acrobatics. For hundreds of thousands of fairgoers, the Panama-Pacific International Exposition provided their first glimpse of an airplane at the dawn of the age of flight. Many also paid the considerable sum of $10 for an air tour over San Francisco Bay in a floatplane made by the Loughead brothers, who later changed the spelling of their name to Lockheed. A one-fifth scale model of their historic aircraft is also on view.
The exhibition, “Fancy Flying: Aviation at the 1915 Panama-Pacific International Exposition” runs through Aug. 31, 2015, in the Louis A. Turpen Aviation Museum. The museum is located pre-security in the International Terminal and is open free of charge Sunday through Friday. It is closed Saturday, holidays and for private events.
“Fancy Flying: Aviation at the 1915 Panama-Pacific International Exposition” is part of the citywide centennial celebration. For more information, visit www.ppie100.org.
Exhibition Features Costume Jewelry Worn by Stars such as Marlene Dietrich, Greta Garbo and Vivien Leigh
“Joseff of Hollywood: Jeweler to the Stars” features captivating jewelry pieces worn by some of the world’s most glamorous silver-screen icons, most of which have never been publicly displayed—from snake jewelry worn by Rita Hayworth and Elizabeth Taylor, to earrings worn by Marilyn Monroe and Grace Kelly, to period pieces worn by Bette Davis and Ronald Colman. The exhibition is located pre-security in the International Terminal Main Hall Departures Lobby at San Francisco International Airport. It is on view to all airport visitors through July 27, 2015. There is no charge to view the exhibition.
In the late 1920s, Eugene Joseff (1905-48) moved to Los Angeles where the motion-picture industry thrived. The charismatic Joseff soon befriended the famous costume designer Walter Plunkett (1902-82) who first inspired Joseff to create jewelry for Hollywood films. Joseff, who at a young age apprenticed at a foundry, began experimenting with making jewelry in the garage of his Sunset Boulevard home. Before long, the talented Joseff became the premier costume jeweler in Hollywood, designing, manufacturing, and renting jewelry to movie studios under the brand name Joseff of Hollywood. The Joseff family maintains thousands of original Joseff of Hollywood jewelry creations, which have appeared in countless Hollywood movies. For more information, visit www.flysfo.com/museum.
Media contact: Doug Yakel, San Francisco International Airport, Doug.Yakel@flysfo.com, 650-821-4000.