San Francisco lights up this holiday season with decorations and activities that add to the city’s stunning and magical atmosphere.

On Dec. 15, 2015, San Francisco Travel will present its Third Annual International Forum, focusing on San Francisco's significant international tourism market.

At its 105th Annual Luncheon today, the San Francisco Travel Association presented the 2015 Crystal Bridge Award to RSA® Conference, the world’s leading information security conferences and expositions.

City officials, tourism leaders and representatives of San Francisco’s top convention customers celebrated the groundbreaking for the $500 million expansion of Moscone Center today at a ceremony outside Moscone South.

The countdown to Super Bowl 50 on Feb. 7, 2016 has started. Since May 21, 2013, the day that it was confirmed that Super Bowl 50 would be played at Levi’s Stadium, the home stadium of the San Francisco 49ers, civic leaders, the Bay Area hospitality community and NFL staff and owners have been working to create the most memorable Super Bowl ever.