Media

San Francisco Travel Association Launches $6 Million Tourism Campaign

The global “Always San Francisco” campaign celebrates the City's bold, inviting, and playful ethos and is the Association’s first to include high-reach TV advertising

Super Bowl LX to Bring Major Economic Boost to the San Francisco Bay Area in 2026

The NFL joins FIFA, PGA and others in naming San Francisco as a host city for iconic, world-class sports events.

San Francisco Travel Welcomes Visitors for a Three-Day 420 Festival Celebrating the City’s Cannabis Scene and Culture

Evergreen San Francisco is a citywide, three-day celebration that kicks off on April 20th (420), the global cannabis holiday that originated in the San Francisco Bay Area.

Epicurean Delights: Tasting Menus Showcase San Francisco Chefs’ Passion and Artistry

The city’s diverse array of culinary journeys is a boon for food-driven travelers

What’s New in San Francisco

April 4, 2023 – This roundup from the San Francisco Travel Association includes news on San Francisco attractions, public art installations, tours, festivals, sporting events, performances, and San Francisco International Airport. For the latest roundups on art exhibitions, new restaurants, bars, and culinary experiences, visit San Francisco Travel’s newsroom at https://www.sftravel.com/media.

What's New in San Francisco's Art Scene

Compelling Exhibitions, New Galleries, and Expanding Voices Advance San Francisco’s Legacy of
Inclusivity and Incredible Art

What's New in San Francisco's Culinary Scene

(San Francisco) April 3, 2023 – San Francisco’s dynamic and diverse culinary scene is thriving, and the city’s innovative chefs continue to drive trends. Dozens of exciting restaurants and bars have recently opened, and more are set to debut this year – joining iconic establishments in the most restaurant-dense city in the U.S.

Never one to rest on their laurels, acclaimed chefs such as Dominque Crenn, Srijith Gopinathan, and Brandon Jew continue to push boundaries, joined by a new vanguard of culinary whizzes such as David Yoshimura, Jongmoon Choi, and Mike Lanham.

What’s New: Creative Libations and New Venues Fuel San Francisco’s Legendary Drinks Scene

(San Francisco) April 3, 2023 – As a pioneer in the craft cocktail movement and the birthplace of America’s craft beer scene—not to mention San Francisco’s proximity to Wine Country, the city’s drinks scene is as storied as its history. Here are some of the city’s latest bars, taprooms, and craft cocktail innovations keeping San Francisco always exciting.

San Francisco Travel Association Announces 2022 Results and 2023 Forecast

Visitor spending more than doubled YOY to $7.4 billion, delivering $522 million in tourism-generated fees and tax revenues to the City.

What’s New: Fresh Event Spaces Open Across San Francisco

For gatherings large and small, new spaces bring to life the best in design, arts and culinary