Welcome toSan Francisco
Whether you’re a first-time visitor or a long-time local, San Francisco welcomes all.
Home of the bold, the brave and the colorful.
This is the place to discover all things San Francisco and how you can experience the best of the city. A visit to San Francisco not only revitalizes the spirit; it leaves you inspired and more connected to yourself and to others. It all starts here.
Heart of the City
Take a closer look at some San Francisco neighborhoods through the eyes of the people who live and work within them, and learn why each lays a claim to being the Heart of the City.
EXPLOREThe NBA All-Star Game Comes to San Francisco
Get ready to see the best players in the game take to the court at Chase Center this February.
ExploreEverything You Need to Know About San Francisco's Chase Center
San Francisco's newest arena is home to much more than just the NBA Champion Golden State Warriors.
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Check out our free San Francisco Traveler visitors' guide and learn how to explore San Francisco like a local.
View GuideFind Exclusive Hotel Deals
From discounts on your room and flexible check-out to VIP access and souvenir swag, San Francisco's hotels are offering deals to visitors that are too good to pass up.
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Explore San Francisco's
Neighborhoods
San Francisco is a city of neighborhoods, each with its own distinct flavor and charm. Choose a neighborhood on the map to learn more.
Union Square
When the going gets tough, the tough go shopping in Union Square. Indeed, in a town with abundant citywide shopping, Union Square is the most renowned source of retail therapy.
Fisherman's Wharf
If there's one part of town that visitors — both first-timers and many-timers — equate with San Francisco, it's Fisherman's Wharf.
SoMa / Yerba Buena
In the 1970s, industry moved out and artists moved in. Now, SoMa has so much to experience, including the country's most beautiful ballpark.
North Beach
Old Italy, the New Deal, memories of Kerouac and the Beats and echoes of the waterfront Bohemianism meet of-the-moment eateries in North Beach.
Nob Hill
Those little cable cars that climb halfway to the stars in Tony Bennett’s “I Left My Heart in San Francisco’’ are climbing Nob Hill, the historic and iconic neighborhood of San Francisco.
Embarcadero / Financial District
From captains of the high seas to captains of industry, the Embarcadero has often been where people first began their San Francisco journey.
Civic Center / Hayes Valley
This central city district encompasses everything from stately concert halls and museums to animated restaurants and wide-open public plazas just west of Downtown.
Marina / Pacific Heights
The Marina's boutiques and restaurants attract a hip, younger crowd, while the views and stately homes of Pacific Heights take your breath away.
Japantown
San Francisco’s Japantown is the oldest in the U.S. From its famous Peace Pagoda to a variety of great eats, learn about this vibrant historic neighborhood.
Fillmore
A neighborhood full of music history, fine dining, and upscale shopping, The Fillmore packs more into a few city blocks than you can believe.
Mid-Market
A combination of enterprise zones, high tech, arts groups, retail, and restaurants, Mid-Market is witnessing a boom.
Chinatown
With its pagoda-style architecture, ornate lamp posts, exotic menus and other distinctive elements, a stop here can feel more like a trip abroad than a neighborhood stroll.
Bayview
Bayview is the sunniest neighborhood in San Francisco, home to 35,000 residents, nesting ospreys and some of the most urban, diverse sights and bites in the city.
Mission District / Dogpatch
The Mission District is one of San Francisco’s most of-the-moment neighborhoods, packed with trend-setting boutiques, restaurants, and more.
Castro / Noe Valley
Regardless of your sexual orientation, no trip to San Francisco is complete without a visit to the world-famous Castro District, one of the country's first gay Neighborhoods.
Haight-Ashbury
Start your Summer of Love experience on the corner of Haight and Ashbury streets, where 1960s flower power blossomed.
Golden Gate Park / Sunset
Within Golden Gate Park, you'll find lakes, gardens, museums, golf courses and a herd of bison. The Sunset offers a zoo, views of the Pacific Ocean and tasty eats.
Richmond / Presidio
The southern anchor of the Golden Gate Bridge, the verdant, scenic Presidio, artfully reclaimed Crissy Field, and the Civil War-era Fort Point are just a few of the attractions in the northwest corner of town.
Treasure Island
This gem of an island offers a bustling urban winery scene, popular flea markets and photo ops of San Francisco's downtown skyline.