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Todd O'Leary to join San Francisco Travel as VP, Partnership

Todd O’Leary has joined the San Francisco Travel Association in the position of Vice President, Partnership.


July 1, 2013 – Todd O’Leary has joined the San Francisco Travel Association in the position of Vice President, Partnership.

As part of San Francisco Travel’s senior management team, O’Leary will provide proactive and overall vision, leadership, and strategic direction for the Partnership division, which recently launched an innovative new structure to deliver greater value and opportunities to its partner businesses. The association currently has more than 1,500 partners, making it one of the largest membership-based destination marketing organizations in the nation.

O’Leary brings 12 years of experience with VISIT Milwaukee, the city’s destination marketing organization, San Francisco Travel. Most recently, he was Director of Marketing and he has also held positions with the organization as Director of Membership, Group Tour Manager, Convention Services Manager, Tourism Assistant and he began his career there as Public Relations Intern. O’Leary also worked at Midwest Airlines as Senior Sales Manager for three years.

O’Leary is a Certified Tourism Industry Specialist and is graduating in July with his Certified Destination Management Executive certification. He holds a Bachelor of Science degree in Urban Planning and Marketing from the University of Wisconsin-Whitewater.

Beyond navigating the organization through the restructure of partnership, O’Leary will also oversee the development of high-level strategic partnerships, collaborate with San Francisco’s neighborhood associations and partner businesses to maintain San Francisco’s visible presence in communities throughout the city, and lead the Neighborhood Partners Program to introduce developing neighborhood businesses into the organization.

“Not only does Todd bring depth of ‘up through the ranks’ experience with a destination marketing organization, he’s been involved in championing the development of more inclusive membership/partnership models in destination marketing organizations across the country, which will be extremely valuable and relevant as we launch our new structure,” said San Francisco Travel President and CEO Joe D’Alessandro.

“I’m honored to join the San Francisco Travel Association to lead this new and important initiative,” said O’Leary. “By representing a fully-inclusive view of San Francisco, we are not only providing better service to our customers, but also we are extending the economic impact of tourism into all areas of the destination.”

The San Francisco Travel Association is a private, not-for-profit organization that markets the city as a leisure, convention and business travel destination. With more than 1,500 members, San Francisco Travel is one of the largest membership-based tourism promotion agencies in the country. Tourism, San Francisco's largest industry, generates in excess of $8.93 billion annually for the local economy. The San Francisco Travel business offices are located at One Front St., Suite 2900, San Francisco CA 94111.

San Francisco Travel also operates the Visitor Information Center located near the Powell Street cable car turnaround at 900 Market St. in Hallidie Plaza, lower level.

For more information, call 415-974-6900 or visit

For an insider’s perspective, join the more than 570,000 people who follow San Francisco Travel on Facebook at and the more than 140,000 who follow “OnlyinSF” on Twitter at

American Express® is the official Card partner of the San Francisco Travel Association.

San Francisco International Airport (SFO) offers non-stop flights to more than 31 international points on 30 international carriers. The Bay Area's largest airport connects non-stop with 76 cities in the U.S. on 15 domestic airlines. For up-to-the-minute departure and arrival information, airport maps and details on shopping, dining, cultural exhibitions, ground transportation and more, visit Follow SFO on and

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