Welcome to
San Francisco

Whether you’re a first-time visitor or a long-time local, San Francisco’s Golden Gate welcomes all.

Baker beach
A classic panoramic view of famous Golden Gate Bridge seen from scenic Baker Beach in beautiful golden evening light on a sunny day.

Always San Francisco.

This is the place to find out about all things San Francisco, and how you can experience the best of the city. Always iconic and always memorable. It's always San Francisco!

Explore Things to Do

Kehinde Wiley The Wounded Achilles

Your Arts & Culture Guide to San Francisco

Brighten your calendar with art, movies, and music in and around the Bay. From the California Academy of Sciences after dark to new productions hitting the stage, here are our top art picks.

People walking in the San Francisco Pride parade wave rainbow flags.

The Guide to San Francisco Pride

In the city that practically invented gay, we're excited to get back to the fun of celebrating San Francisco Pride.


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Hotel Search

Book Your Stay
in San Francisco

From luxurious hotels to affordable and boutique digs, discover your perfect place to stay in San Francisco.

The Golden Gate Bridge at sunset with a multicolored sky and the San Francisco Bay in the foreground.

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Be the first to know about upcoming events and festivals, new restaurants, special deals, and everything else happening in the City by the Bay.

Cable cars in downtown San Francisco

View Our Digital Visitor's Guide

Check out our free San Francisco Traveler visitors guide and learn how to explore San Francisco like a local.

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Our Gate is Open

How Visitors See San Francisco