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September 15, 2015

What to Expect in San Francisco For Super Bowl 50

The 50th playing of the Super Bowl will take place in the new Levi’s® Stadium in Santa Clara, 42 miles south of San Francisco, on Feb. 7, 2016.

More than a million people are expected to take part in a weeklong series of public events held in San Francisco, including the Super Bowl City fan village, the NFL Experience and the Media Center.

Super Bowl City is the free-to-the-public fan village designed to celebrate the milestone Super Bowl 50 and to highlight its unique place in the Bay Area. Open Jan. 30 – Feb. 7, 2016 in San Francisco, Super Bowl City will offer activities for all families and fans of all ages.


The NFL Experience, pro football’s interactive theme park, will be hosted by the Bay Area during Super Bowl Week. To be located at the Moscone Center in San Francisco, the NFL Experience celebrates the sport’s history and electrifying atmosphere of Super Bowl. 

Highlights will include:

  • Interactive games so that attendees can pass like a pro or take a shot at kicking a game winning field goal
  • The NFL PLAY 60 Zone for the youngest of NFL Fans
  • The opportunity for fans to meet some of their favorite NFL players of the past and present, including autograph sessions
  • The history of the game on display including the opportunity to get an up-close look at all past Super Bowl championship rings and a photo opportunity with the one and only Vince Lombardi Trophy
  • The NFL SHOP at Super Bowl, complete with the largest offering of official NFL limited-edition Super Bowl 50 merchandise and the latest in authentic NFL products

The San Francisco Bay Area Super Bowl 50 Host Committee will also have its own app – Road to 50 – where users can get the latest information about the 50 Tour and Bay Area events leading up to Super Bowl 50.

The Road to 50 app features will include Bay Area Super Bowl-related events, 50 Tour activity schedules and maps, social media check-ins, custom photo frames, trivia quizzes and exclusive Super Bowl 50 Host Committee offers only for app users. Local fans will have the opportunity to gain points for their activities and compete for prizes including a pair of tickets to Super Bowl 50. The app will be available in the Apple Store, Google Play and Windows Store in September, 2015.

Bars, restaurants and other venues will be creating unique opportunities to watch the big game, in typical San Francisco style.  Expect an upgrade to traditional tailgate cuisine and drinks in this city that Bon Appétit recently named “The Best Food City in the Country Right Now.

Some 5,000 journalists will come to the Bay Area for Super Bowl 50.  When not watching the teams practice at Levi’s Stadium, they will be headquartered at the Media Center at Moscone West.  The public can watch the press, NFL legends and celebrities in action at the Fan Gallery where live interviews will be held with radio stations from across the country, then shop in the fully-stocked NFL Store.

Working in partnership with Bay Area public officials and the NFL, the San Francisco Bay Area Super Bowl 50 Host Committee is responsible for Super Bowl 50 and its celebration elements, including public exhibits, planning of gameday logistics and Super Bowl City, its fan village in San Francisco. The Host Committee seeks to make this Super Bowl the most giving ever, with grants going to Bay Area community initiatives and high-performing nonprofits through 50 Fund, its philanthropic fund.


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